Biggest Daytona Beach Events in 2027

Get ready for an unforgettable year of exciting events in Daytona Beach! From the roar of engines at Daytona International Speedway and the thunder of motorcycles during Bike Week and Biketoberfest® to four days of performances at Welcome to Rockville, the Daytona Beach area is gearing up for another incredible year of festivals, racing and entertainment in 2027.

Whether you’re a motorsports enthusiast, music lover, art enthusiast or simply looking for a fun-filled Florida getaway, Daytona Beach offers a year-round calendar of events worth planning a vacation around. Mark your calendars and start planning your next trip to Daytona Beach.

The 65th running of the Rolex 24 At DAYTONA brings the world’s top sports car drivers and manufacturers to Daytona International Speedway for 24 hours of nonstop racing on the 3.56-mile road course. The excitement extends beyond the track with manufacturer displays, entertainment, driver autograph sessions, fireworks, a Ferris wheel and the popular Taste of the 24 culinary experience.

The 69th annual DAYTONA 500 takes the green flag Sunday, Feb. 21, but the excitement begins a week earlier with the return of NASCAR’s preseason exhibition race, the Wheatley Vodka Clash, on Feb. 13.

The action-packed Speedweeks schedule also includes DAYTONA 500 Qualifying (Feb. 17), Duel at DAYTONA qualifying races (Feb. 18), the NASCAR FedEx Freight Truck Series race (Feb. 19), and the NASCAR O’Reilly Auto Parts Series and ARCA Menards Series races (Feb. 20).

Adding to the festivities, Bert Kreischer’s Full Throttle Festival returns Feb. 20 to the Ocean Center, bringing live music, comedy and entertainment to DAYTONA 500 Weekend.

The 86th Annual Daytona Beach Bike Week, one of the world’s most popular motorcycle rallies, returns for 10 days of scenic rides, live music, bike shows, vendors and racing. Motorcycle enthusiasts can explore historic Main Street, the scenic A1A coastline and the Ormond Beach Scenic Loop, with additional festivities at Daytona International Speedway, Teddy Morse’s Destination Daytona and throughout Volusia County. Racing highlights include DAYTONA Supercross and the historic DAYTONA 200.

Sunbeam 1000hp Centennial Celebration | March 25–29

The Daytona Beach area will celebrate 100th anniversary of the legendary Sunbeam 1000hp, the vehicle Sir Henry Segrave drove to a world land speed record of 203.792 mph on Daytona Beach’s sands on March 29, 1927. Highlights include a display at the Spring Daytona Turkey Run and a slow speed re-enactment on March 29, exactly 100 years after the record-breaking achievement. The restored vehicle will also be displayed at the Motorsports Hall of Fame of America from Jan. 16 through April 18.

Classic car enthusiasts won’t want to miss the 37th annual Spring Daytona Turkey Run at Daytona International Speedway. The three-day automotive celebration features thousands of classic cars for show and sale, a massive swap meet, arts and crafts, food and entertainment.

One of the nation’s top Jeep events, Jeep Beach welcomes enthusiasts from around the world for 10 days of family-friendly activities, scenic rides and special events throughout the Daytona Beach area. The celebration builds toward the main event weekend at Daytona International Speedway, April 23–24, featuring Jeep Beach Village, industry-leading vendors, and obstacle courses.

Get ready to turn up the volume! Florida’s largest rock, metal & punk festival returns to Daytona International Speedway with four days, five stages and more than 150 artists. The 2027 lineup features Blink-182, Korn, Pierce the Veil, Bad Omens, Faith No More, Papa Roach, MGK, The Offspring, Alice in Chains, The Prodigy, Good Charlotte and Judas Priest, among many others.

Beyond the music, Welcome to Rockville is enhancing the fan experience with upgraded stages and video production, three tented stages, covered bleachers, additional shade and seating, and new amusement rides. The improvements, along with food, drinks and interactive experiences, promise an even more exciting festival getaway.

Enjoy live music and ocean breezes at the historic Daytona Beach Bandshell! Located just steps from the Atlantic Ocean, this iconic outdoor venue hosts a summer concert series featuring talented tribute bands performing hits from legendary artists. The Sounds of Summer Friday night concerts offer free general admission, while Saturday evening concerts feature live music followed by fireworks over the ocean.

Experience NASCAR racing under the lights at Daytona International Speedway during Coke Zero Sugar 400 Weekend. The action begins Friday with the NASCAR O’Reilly Auto Parts Series, followed by Saturday night’s Coke Zero Sugar 400 NASCAR Cup Series race. The 400-mile event features high-speed drafting, plenty of lead changes and thrilling racing on Daytona’s legendary 31-degree high banks.

The 35th annual Biketoberfest® returns to the Daytona Beach area for four days of motorcycle excitement, live music, bike shows, vendors and racing at Daytona International Speedway. Motorcycle enthusiasts can enjoy beautiful Florida weather and miles of scenic rides along famous A1A, historic Main Street and the Ormond Beach Scenic Loop, making this popular fall rally a favorite for riders from across the country.

One of Florida’s longest-running art festivals, the Halifax Art Festival brings talented artists and craftspeople to historic downtown Daytona Beach. Visitors can browse original paintings, sculptures, photography, jewelry and handcrafted works while enjoying live entertainment, food and family-friendly activities along scenic Beach Street in downtown Daytona Beach.

Celebrate Thanksgiving weekend at Daytona International Speedway during the Daytona Turkey Run, one of the nation’s largest combined car shows and automotive swap meets. The popular event features thousands of classic, custom and collector cars, an expansive swap meet, automotive vendors, arts and crafts, food and entertainment for the entire family.

Ready to start planning your getaway to the Florida coast?

Check out the wide range of accommodations available in Daytona Beach, and start planning your 2027 vacation today! We look forward to celebrating the major events with you and your vacation crew soon!